Business Development Representative

Sales [SA] [SA]
Toronto, Ontario

We’re Ideal, an AI-powered talent screening and matching system that enhances recruiting software to help enterprise teams make more accurate, fair, and efficient talent decisions.

As a market leader and first-mover in talent screening and matching, Ideal has the opportunity to build and develop one of the most innovative and crucial products to solve an age-old problem today.

Ideal has experienced explosive growth and major traction amongst some of the largest organizations in the world. 

We are looking for a Business Development Representative to expand our market coverage and boost our sales pipeline. In this role, you will be primarily responsible for converting marketing leads into qualified sales opportunities to help accelerate our growth. 

If you are motivated, results-driven, and enjoy working in a fast-paced startup environment, we would like to meet you.


  • Qualify leads from marketing campaigns as sales opportunities
  • Set up calls, meetings, or demos between potential clients and Account Executives
  • Nurture potential clients through phone/video calls and emails 
  • Proactively seek new sales opportunities in our growing database
  • Craft personalized email sequences to prospective customers
  • Work to maintain and improve CRM data integrity 

About you: 

  • 1-2 years of experience in a B2B Business Development Representative, Sales Representative, Account Executive, or similar role
  • Four-year college degree (preferably in Business, Marketing or Communications)
  • Excellent communication and negotiation skills
  • Verifiable track record of success and goal attainment in a sales-oriented role
  • Highly empathetic and able to foster and nurture long term relationships with customers 

Nice to haves: 

  • Experience selling to HR leaders 
  • Experience selling software to large organizations 
  • Experience using sales software (e.g. Salesforce, Outreach, Sales Navigator)
  • Hands-on experience with multiple sales techniques (including cold calls)

What's in it for you: 

  • Opportunity to work at a fast-paced, high-growth company
  • Competitive compensation and benefits
  • Flexible remote policy 
  • Employee share ownership program

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